amazon.comamazonHit Refresh: The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone by Satya NadellaLink Β· amazon.com Β· #book Β· #must-read
amazon.comamazonCrossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by Geoffrey A. MooreLink Β· amazon.com Β· #book
amazon.deamazonEssentialism: The Disciplined Pursuit of Less by Greg McKeownLink Β· amazon.de Β· #book Β· #must-read
amazon.comamazonOriginals: How Non-Conformists Move the World by Adam GrantLink Β· amazon.com Β· #book
amazon.comamazonHug Your Haters: How to Embrace Complaints and Keep Your Customers by Jay BearLink Β· amazon.com Β· #book
amazon.comamazonPurple Cow: Transform Your Business by Being Remarkable by Seth GodinLink Β· amazon.com Β· #book
amazon.comamazonBuyology: Truth and Lies about Why We Buy by Martin LindstromLink Β· amazon.com Β· #book
annhandley.comEverybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann HandleyLink Β· annhandley.com Β· #content
jonahberger.comContagious: Why Things Catch On by Jonah BergerNew York Times and Wall Street Journal bestseller Ever wondered why some things catch on and become popular while others falter? How to generate more word of mouth for a product or initiative youβre working on? Contagious reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become popular, from consumer products and policy initiatives to services and ideas within organizations. If youβve ever wondered why certain stories get shared, brands get more word of mouth, or videos go viral, Contagious explains why, and show how to leverage these ideas to craft contagious content.Link Β· jonahberger.com
amazon.comamazonEverything is Fucked: A Book About Hope by Mark MansonLink Β· amazon.com Β· #book Β· #must-read