Ronak's Savepad

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Everything I've bookmarked about marketing, B2B and developer marketing, sorted.

Ronak

ronakganatra.com

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mastersofscale.com

Masters of Scale by Reid Hoffmann

Link · mastersofscale.com

uxplanet.org

How Notion Grows

What we can learn about product-led and community-led growth strategies from a $10bn SaaS startup.

Link · uxplanet.org

rainmaker.fm

rainmaker

Copyblogger FM by Darrell Vesterfelt and Curt Nickisch

Link · rainmaker.fm

topofthelyne.co

Content(ful) is King

Link · topofthelyne.co · #content

decibel.vc

From Open-Source to Enterprise: How Vercel Built a Product-Led Motion on top of NextJS

How to create and scale your monetization when you have a vastly popular open-source project while staying authentic to your developers-first roots. Kevin Van Gundy, CRO at Vercel, shares Product-led growth tips from NextJS and Vercel.

Link · decibel.vc · #open-source

marketingovercoffee.com

marketingovercoffee

Marketing Over Coffee by John J. Wall and Christopher S. Penn

Link · marketingovercoffee.com

twitter.com

How Segment Scaled - from 300% to 40% to 100% YoY Growth

In the early days of Segment, right after we crossed $10m ARR our growth decelerated 8x from 300% yoy to 40% yoy in 6 months. What the hell happened? How did we reaccelerate back to 100% yoy? A thread 1/18

Link · twitter.com · #growth · #thread

semrush.com

Marketing Scoop by Laura Morelli

Link · semrush.com

lethain.com

Stripe's model of product-led, developer-centric growth.

Recently, I got an email from someone asking about Stripe’s approach to product-led, developer-centric growth. If you really want a unique insight into Stripe, you’re undoubtedly better off reading Stripe’s 2021 update, but here are my general notes on Stripe as a microcosm of product-led, developer-centric growth. from Sequoia's The Market Curve A good place to start this journey is with the market curve, with this one specifically from Sequoia, which segments companies by the customer cohort they serve. The Stripe of 2022 spans from SMB through enterprise, but early Stripe was highly focused on the startup segment of SMB.

Link · lethain.com · #developers · #growth

amyporterfield.com

Online Marketing Made Easy by Amy Porterfield

Link · amyporterfield.com

tomtunguz.com

How Stripe Scaled - Notes from Office Hours with Claire Hughes Johnson

Learn scaling insights from Stripe's former COO Claire Hughes Johnson on manager guides, goal frameworks, and aligning fast-growing startups for success.

Link · tomtunguz.com

digitalmarketer.com

digitalmarketer

Perpetual Traffic by Ralph Burns and Amanda Powell

Link · digitalmarketer.com

contentmarketinginstitute.com

This Old Marketing Podcast by Joe Pulizzi and Robert Rose

news

Link · contentmarketinginstitute.com · #podcast

platformer.news

How Microsoft crushed Slack

And why the era of worker-centered work tools may be over

Link · platformer.news

everyonehatesmarketers.com

Everyone Hates Marketers by Louis Grenier

Link · everyonehatesmarketers.com · #must-read

foundationinc.co

From PPC to IPO: How Snowflake Did It

Snowflake might not be a household consumer brand. So how did they snow all over Wall Street in their IPO? Read it all and find out here.

Link · foundationinc.co · #ads

westwoodonepodcasts.com

The Prof G Show by Scott Galloway

Link · westwoodonepodcasts.com · #podcast

mintlify.com

Mintlify

Mintlify is an AI-native documentation platform built for developers, with beautiful defaults, interactive API playgrounds, and smart search.

Link · mintlify.com

algolia.com

Algolia

Link · algolia.com

player.fm

player

Pivot by Scott Galloway and Kara Swisher

Link · player.fm · #must-read

learning.postman.com

Postman

Welcome to the Postman Docs! This is the place to find official information on how to use Postman in your API projects.

Link · learning.postman.com

tim.blog

The Tim Ferriss Show by Tim Ferriss

Link · tim.blog

michaellorenzos.com

A lesson from a DTC marketer to a B2B marketer

As you might know, I made the jump from Ecommerce to B2B Fintech back in March.

Link · michaellorenzos.com · #b2b

plaid.com

Plaid

Plaid developer documentation home. Here you'll find guides, resources, and references you can use to build with Plaid

Link · plaid.com

medium.com

How to Scale Outbound Marketing

Link · medium.com

auth0.com

Auth0

Browse the latest sample code, articles, tutorials, and API reference.

Link · auth0.com

productled.com

How acquisition and retention work together

Link · productled.com

stripe.com

Stripe

Explore our guides and examples to integrate Stripe.

Link · stripe.com

docs.docker.com

Docker

Docker Documentation is the official Docker library of resources, manuals, and guides to help you containerize applications.

Link · docs.docker.com

indiehackers.com

Acquisition Channel Opportunities: Meta, Discord App Store, Spotify Podcasts

Link · indiehackers.com · #podcast

prisma.io

Prisma

Build your app with Prisma Composer and Prisma ORM, run it all locally, then deploy it to Prisma Compute, Prisma Postgres, and Storage. One CLI, one workflow.

Link · prisma.io

unbounce.com

How to Build and Optimize CTA Buttons That Convert

Link · unbounce.com

shopify.dev

Shopify

Learn how to build an app, theme, custom storefront, or marketplace. Whether you're just getting started, deep in the development process, or ready to distribute and monetize your work, Shopify's docs, dev tools and frameworks make building easy and efficient.

Link · shopify.dev

andrewchen.com

andrewchen

How to (Actually) Calculate CAC

Link · andrewchen.com

docs.github.com

GitHub

Get started, troubleshoot, and make the most of GitHub. Documentation for new users, developers, administrators, and all of GitHub's products.

Link · docs.github.com

reforge.com

Why most analytics efforts fail

Link · reforge.com

medium.com

Please, Please Don’t A/B Test That

Link · medium.com · #must-read

nextjs.org

Next.js

Welcome to the Next.js Documentation.

Link · nextjs.org

themarketingnewsletter.org

The Marketing Newsletter

Link · themarketingnewsletter.org · #email

hasura.io

Hasura

Manage schema on your database with Hasura

Link · hasura.io

app.mailbrew.com

Marketing Weekly by Corey Haines

Link · app.mailbrew.com

gatsbyjs.com

Gatsby

Gatsby is a React-based open source framework for creating websites. Whether your site has 100 pages or 100,000 pages — if you care deeply about performance, scalability, and built-in security — you'll love building with us. Start pulling data from your favorite headless CMS easily!

Link · gatsbyjs.com

graphcms.com

GraphCMS

🔌

Link · graphcms.com

tailwindcss.com

TailwindCSS

Integrate Tailwind CSS with frameworks like Laravel, SvelteKit, React Router, and SolidJS.

Link · tailwindcss.com

hitenism.com

Hitenism by Hiten Shah

Link · hitenism.com · #must-read

demandcurve.com

Growth Newsletter by Julian Shapiro

Link · demandcurve.com · #email · #growth

stu404.com

Linkbuilding for Dev Tools

Link · stu404.com

blog.scalingdevtools.com

I interviewed 100 DevTools founders and this is what I learned

In the last two years, I've recorded 100 episodes of Scaling DevTools; a developer tools startup podcast. These 100 episodes have featured the founders of startups like Supabase, PostHog and WorkOS. A

Link · blog.scalingdevtools.com

8base.com

8base

8Base

8base delivers an AI-first solution that simplifies your journey from idea to working software application. | Ask us how.

Link · 8base.com · #inspiration

review.firstround.com

Vercel’s Path to Product-Market Fit — From Open-Source Project to Billion-Dollar Business

Guillermo Rauch, raised in Buenos Aires and fascinated by computers since age 7, taught himself to code and moved to San Francisco at 18. His company, Vercel — the frontend cloud service behind open-source development framework Next.js — was recently valued at $2.5 billion.

Link · review.firstround.com · #open-source

pitch.com

Pitch

Pitch is the collaborative presentation platform for teams that want to create, share, and deliver better work.

Link · pitch.com · #inspiration

dynamicyield.com

dynamicyield

Dynamic Yield

Link · dynamicyield.com · #inspiration

review.firstround.com

WorkOS’ Path to Product-Market Fit — Why Your ‘Bad’ Idea Might Actually Be the Best One

WorkOS founder/CEO Michael Grinich sits down with First Round partner Todd Jackson to tell the story of how he identified a huge untapped market and built a “minimum awesome product.”

Link · review.firstround.com

leerob.io

On developer marketing

Developer and writer.

Link · leerob.io · #developers

landbot.io

Landbot

Build AI Agents in minutes that qualify leads, support customers and connect with your stack. Combine structured flows, AI flexibility, and branded UIs that convert.

Link · landbot.io · #inspiration

aivalabs.com

Aiva Labs

Achieve eCommerce Excellence

Link · aivalabs.com · #inspiration

posthog.com

Dev tool marketing for early-stage startups – lessons learned from PostHog

Since starting PostHog in 2020, we’ve learned a bunch about what does and doesn’t work when it comes to marketing to engineers. There are plenty of…

Link · posthog.com

mailchimp.com

Mailchimp

Gewinne neue Kunden mit der führenden Plattform für E-Mail-Marketing und -Automatisierung, die dir Methoden vorschlägt, mit denen du bessere Öffnungsraten für E-Mails, mehr Klicks und höhere Umsätze erreichen kannst.

Link · mailchimp.com · #inspiration

kamranayub.com

DevRel metrics by Kamran

So you want to measure your developer program? Here's a list of almost 50 DevRel metrics and measurements to bookmark and important diagrams from the Developer Relations book. 👉 Remember that these are general metrics, including many "vanity" metrics that you may not want to track if you cannot tie

Link · kamranayub.com · #devrel

keap.com

Keap

Keap is the leading small business CRM and automation platform built exclusively to help small businesses save time and grow without the chaos.

Link · keap.com · #inspiration